Eyes of course. You can add two dots to anything and it becomes a character.
It’s a simple game anyone can play. In that way, some have said The Typefaces encourages us all to look at familiar things in new ways, others have said it encourages us to look for Polar Bears.
Do you need to find your inner child to understand a real one?
In the right moment, a little dose of wit or irreverence can connect us to people of all ages, I’m as guilty as others of taking it all too seriously at times. It’s a liberating mindset for creativity too – being consciously naive can seem contrarian, but time and again we see ideas with child-like simplicity cut through the noise.
What’s your favourite letter?
If I know what’s good for me I’d say K. An uppercase B is usually pretty jolly and I love an extended Q, but I am British. Who doesn’t enjoy a little X now and again. But at the risk of sounding melodramatic, my favourite letter is one my late Grandfather wrote with his ornate script and indelible sincerity on that featherweight airmail paper that is seldom seen these days.